Free primary care
Free mental health
$0 generic Rx
Free primary care
Free mental health
$0 generic Rx
Free primary care
Free mental health
$0 generic Rx
Free primary care
Free mental health
$0 generic Rx
How we’re different

More access to better care at a lower cost.

Always transparent pricing (no surprise bills!)

Example image of patient and therapist sessionImage sample of patient and therapist sessionImage sample of prescription medicine
Example image of patient and therapist session
$0
The only plan with
Unlimited primary care
Example image of patient and therapist session
$0
The only plan with
Unlimited mental health visits
Image sample of prescription medicine
$0
Keeping you healthy with
Free generic prescriptions
Find your personalized ACA Marketplace plan:

Affordable plans with coverage
you can count on.

All plans are built on the foundation of free, unlimited primary care and mental health visits.

Save on costs, without sacrificing care
Monthly payment
$ $ $ $
Deductible
$ $ $ $
Primary Care
$0
Mental Health
$0
Generic Drugs
$35 or less
Brand-name Drugs
$215 or less
Specialists
$200 or less
More protection at a reasonable price-point
Monthly payment
$ $ $ $
Deductible
$ $ $ $
Primary Care
$0
Mental Health
$0
Generic Drugs
$0
Brand-name Drugs
$160 or less
Specialists
$150 or less
All the bells and whistles, with a $0 deductible
Monthly payment
$ $ $ $
Deductible
$ $ $ $
Primary Care
$0
Mental Health
$0
Generic Drugs
$0
Brand-name Drugs
$75 or less
Specialists
$75 or less
bronze
Save on costs, without sacrificing care
Monthly payment
$ $ $ $
Deductible
$ $ $ $
Primary Care
$0
Mental Health
$0
Labs
$15 or less
Generic Drugs
$35 or less
Specialists
$200 or less
Silver
More protection at a reasonable price-point
Monthly payment
$ $ $ $
Deductible
$ $ $ $
Primary Care
$0
Mental Health
$0
Labs
$0
Generic Drugs
$0
Specialists
$150 or less
Gold
All the bells and whistles, with a $0 deductible
Monthly payment
$ $ $ $
Deductible
$ $ $ $
Primary Care
$0
Mental Health
$0
Labs
$0
Generic Drugs
$0
Specialists
$75 or less

“A new insurance company that aims to simplify things for consumers by combining comprehensive health coverage and direct primary care into one plan.”

Proudly featured in:
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Mainebiz logo
Maine Public logo

Hear from our members

Taro has changed my life. I’ve built a relationship with my doctor for the first time ever, and it’s made me a different, healthier person.”

Cary P.

We love it. Our employees love it. Taro is working the way insurance is supposed to.”

Amy L.

I have a closer and better relationship with my doctor. It's definitely better for my health.”

Karen K.

Extraordinary access to best-in-class primary care. 

Same & next-day appointments
Text or call
Unhurried 45-minute appointments
Personalized care from doctors rooted in your community
Dr. Joanna Rulf
Dr. Joanna Rulf
Direct Primary Care Doctor, Maine

“I can see my patients when they need me, without having to outsource my care to someone neither I nor my patient knows, at those times in their lives when my expertise is most needed.”

Dr. Ben Hagopian
Dr. Ben Hagopian
Direct Primary Care Doctor, Maine

“I tell patients I’m their quarterback for the healthcare system… if they need something, they should think of me.”

Dr. Dianna Gagnon
Dr. Dianna Gagnon
Direct Primary Care Doctor, Maine

“People often have to seek out urgent care or emergency services because they don’t have access to their doctor. My patients can reach me.”

Access a robust network of hospitals and emergency care.

Partnering with the doctors and hospitals you trust for comprehensive coverage across labs & x-rays, low specialist copays, surgeries, newborn care and more.

MaineHealth logo
PHCS logo
4,000+
Hospitals
100,000+
Providers
75,000+
Pharmacies

Learn more about ACA Marketplace plans. 

How does the ACA Marketplace work?

The Health Insurance Marketplace (also called the Exchange) is where Affordable Care Act (ACA) health care plans are sold. You may also hear names like ObamaCare and Individual & Family plans. These are all Marketplace health plans that people can buy on their own, rather than through an employer or another government-run program, like Medicare or Medicaid. Plans on the Marketplace are categorized based on how you and your plan split the cost of your health care. They go by Bronze, Silver, and Gold — known as the “metal” categories.

How is Taro able to offer free primary care?

It’s simple: better primary care means fewer hospital visits and expensive prescription drugs. This lowers the cost for everyone, and we pass the savings on to you. This commitment to keeping you healthy means Taro is the only ACA plan to include free, unlimited primary care and mental health visits. And should you need access to specialists or hospital care, Taro partners with hospitals you know and trust with transparent pricing so you’ll know costs upfront––no surprise bills in the mail months later.

Why do the Bronze + Silver plans have high deductibles?

We structured our plans to lead with upfront value from Day 1. This means that you’ll be able to feel benefits from your Taro plan without spending a dime by taking advantage of free, unlimited primary care visits, and free, unlimited mental health visits. Taro partners with primary care doctors who practice the ‘direct primary care’ (DPC) model, which means their practice is built patient-first, allowing same or next day appointments, text or call access, and unhurried, 45-minute appointments. By leading with quality primary care and these unique benefits, Taro health plans help keep you healthy from the start. For those looking to reduce their deductible, we also offer a $0 deductible Gold Plan.

Example image of patient and therapist session
Example image of patient and therapist session
For Employers

Offer your employees best-in-class care.

Retain and recruit the best talent with a new health insurance offering best-in-class primary care, to keep you and your team healthier.

Available for Maine-based small businesses between 2-50 employees.